Samsung 98 Inch UA98DU9000 Crystal UHD 4K Smart TV (2024)

Original price was: KSh 450,000.00.Current price is: KSh 315,000.00.

Specifications

  • Screen size: 98 inches
  • Resolution: 4K UHD (3840 × 2160)
  • Display type: Crystal UHD LED
  • Processor: Crystal Processor 4K with AI upscaling
  • HDR: HDR10+ support
  • Refresh rate: ~100Hz (with Motion Xcelerator up to 120Hz processing)
  • Smart TV system: Tizen OS
  • Audio: 2-channel speakers, 20W output, OTS Lite
  • Gaming: Game Mode, ALLM, FreeSync support
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Description

The Samsung UA98DU9000 (DU9000 series) is a massive 98-inch 4K Crystal UHD Smart TV designed for users who want an ultra-large cinematic experience at a lower price than QLED, Neo QLED, or OLED TVs. Its main selling point is not premium display technology, but sheer size combined with solid 4K processing and smart features.

It features a 4K UHD resolution (3840 × 2160) and is powered by Samsung’s Crystal Processor 4K, which handles AI upscaling, color enhancement, and noise reduction. This means lower-quality content like HD satellite TV, YouTube, or streaming apps is upgraded to look sharper and more detailed on the huge screen. Samsung also includes Supersize Picture Enhancer, specifically tuned to optimize image clarity on very large displays like this 98-inch panel.

The display uses a Crystal UHD LED panel, which focuses on bright, vibrant colors and strong sharpness. It supports HDR and HDR10+, improving contrast and brightness in supported content. However, compared to QLED or OLED TVs, it has:

  • Less deep blacks
  • More limited contrast in dark scenes
  • More basic backlighting (no Mini LED or quantum dots)

Still, it performs very well in bright rooms, daytime viewing, sports, and general TV watching, where brightness and size matter more than deep cinematic contrast.

For motion handling, the TV includes Motion Xcelerator up to 120Hz support (content-dependent), which helps smooth fast-moving scenes like sports or action movies. It also includes Game Mode, VRR support, and ALLM, making it usable for casual gaming on PS5 or Xbox, though it is not a high-end gaming display like Neo QLED or OLED models.

Audio is handled by a 20W 2-channel speaker system with OTS Lite (Object Tracking Sound Lite). While it provides decent clarity, the size of the screen means most users will strongly benefit from a soundbar or home theater system for a truly immersive experience.

Smart features run on Samsung Tizen OS, offering smooth access to Netflix, YouTube, Disney+, Prime Video, Samsung TV Plus, and smart home controls via SmartThings. It also supports voice assistants like Bixby and Alexa, plus screen mirroring and AirPlay.

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